My mother in law was asking me the other day, “How are you guys successful in your endeavors with your businesses?” I told her, “It is nothing more than simply being determined and fearless”. Her question however had me thinking. Of all the business owners that I’ve come across, and spoken to….. The conversations we’ve had, the ideas, the stories about the ups and downs ,and the “you have to be kidding moments”, they all had a common theme in the end…They were all fearlessly determined.
Being fearless doesn’t mean you never feel fear; it means that despite every challenge, hurtle or doubt, you know that you are only given what you can handle, and you need to take chances. Some decisions will go well, some won’t, and some will completely throw you for a loop. But you don’t give up. Even if you feel like you have everything working against you, if you can think of 1 reason to keep going, then the timer isn’t up.
Being successful in business doesn’t happen just because you have money, or connections, or a college education. Those things are great assets to a company don’t get me wrong, but my husband and I didn’t have all those things when we began building our brand. What we did have was a strong belief in ourselves, and a belief that, if executed properly, our business would be of value to our community, as well as our pocket books. It wasn’t an easy road though. I couldn’t begin to tell you how many road blocks we went through in the beginning. If it wasn’t going through one web designer to another, then it was individuals, that we wanted to incorporate, that completely fell off because they were expecting results over night. The harsh reality of business is, no one will have as much passion for your business as you will, nor will they work as hard as you will to see it become successful. No matter WHAT you offer. In the end, my husband and I had to come to a realization…if we wanted our business to be successful, it was going to have to be by our hands, and our hands alone. Our attitude throughout the whole ordeal was, “They don’t know anything we can’t learn”. And that’s just what we did. Researched and experimented, and researched some more. Through trial and error we finally had a site, that we built ourselves. Learned how to create our blog, which before now, we knew NOTHING about. We didn’t have a lot of start up money, so we worked smart, utilizing low cost, to no cost methods, to help build our brand and our exposure. And again,this took TIME. Frustration went without saying. But we were determined to bring our vision to light, so we stayed with it. We pushed, and slowly, but surely, we began to see results.
To every entrepreneur that is struggling right now, or letting ”Debbie Downers” or “Haters” get the best of you. Those of you that quietly, or openly, question if what you are doing is going to be worth it. Let me re-ignite your passion by reminding you of what you should already know….. Nothing in life comes easy. It takes a fearless determination. I see it like this, at the end of the day, you only get one shot at life. Win, lose or draw…if you gave it your 100%, then you will have no true regrets in the end. Because, even if you failed? You tried! You didn’t talk about “What if I…..?” You went for it. You tried! And trying is ALWAYS the first step in doing.
Here are 5 KEY things that I personally keep in mind on a day to day basis:
- You are your best investment, put in 100% effort at all times.
- In order to be successful at whatever you do, you must be different. Putting your own spin on something to make it better will get attention regardless of advertising.
- Don’t be scared to be wrong. Having regrets is worse than being wrong. Learn from your mistakes but don’t be afraid to make them.
- Trust your instincts! I repeat, TRUST YOUR INSTINCTS!
- Accept that there are some things you can’t change and focus on what you can. Dwelling on things that will never change is a huge waste of time and energy. Focus on what can be changed – make it work